How New Technology Can Help Save the Entertainment Industry

How New Technology Can Help Save the Entertainment Industry

Cancelled concerts, cancelled shows, cancelled parties, cancelled festivals, cancelled events. The list goes on and on. This global pandemic has dramatically affected the Entertainment industry, prompting entertainers, artists, producers, and all stakeholders to change how they interact with their audiences.

Who is the Culprit? COVID 19

While Coronavirus is not an airborne disease, its rate of infection is relatively high. Over the past 12 months, it has infected more than a hundred million people. This prompted all governments to shut down their borders, cancel work and classes, shut down the economy, and order community lockdowns. While this has made a massive impact on all industries, the one who took the most significant hit is the entertainment industry.

The music entertainment industry gets its revenue from record sales and live performances.

Cancelled concerts, cancelled shows, cancelled parties, cancelled festivals, cancelled events. The list goes on and on. This global pandemic has dramatically affected the Entertainment industry, prompting entertainers, artists, producers, and all stakeholders to change how they interact with their audiences.

During the ban on large crowd gatherings, artists shifted to live-streaming and pre-recorded live performances. While streaming has gained its popularity in recent years, the experience that one gets from watching in your home’s comforts is far too different from the experience that you get when you watch a performance live in person.

What makes the experience different? Well, it is a combination of a lot of things. From the heart-thumping speakers, the instruments’ loud beat and rhythm, to the flashing lights, and even the concert food. A live concert experience cannot be simulated by watching from behind a monitor. And what sets it apart is the interaction between other concert-goers: the screams and the cheer, the feeling of being a part of a bigger audience, the physical contact between different people who are enjoying and dancing and singing along the tune of the performers. That is the experience that many people pay for.

concert

As mentioned above, live performance sales contribute to as much as half of the music industry’s entire total revenue. When COVID hit, this loss has greatly affected the artists. Although we are now slowly on the road to recovery, the risk of exposure to the Virus with its new variant is still very high. We all know that there is still no fail-safe way to monitor and guarantee attendees that they are safe from the Virus when going to events where a vast crowd is bound to attend. The lack of this medium has posed a significant setback for event organizers.

Well, the good news is there is a solution to the Industry’s problem.

What’s the solution?

The Q-Wallet.

Now, what is a Q-Wallet? It is a medical app that you can download for both iOS and Android. It can store all your medical test results, and it keeps it secure because your data is cryptographically hashed using blockchain technology. If you are familiar with cryptocurrencies such as Bitcoin and Ethereum, you would know that the data is ultra secure and cannot be hacked.

How does this work?

1. Download the Q-Wallet app from the Android or iOS stores.
2. Create a profile and securely store your data on your device.
3. Validate your profile.
4. Get tested and ensure your test results are sent to your Q-Wallet.
5. Generate a roaming unique QR code when required.
6. Show your medical certificate to a Q-Authenticator.
7. Your medical certificate will then be verified showing your test results.

Q-wallet-mobile-screenshots

How will this help?

By integrating the Digital Health Wallet in every event, organizers can have an efficient way of managing the crowd and assuring everyone that all attendees do not pose a health risk to others because they can easily filter and assess the people who can attend the event. Attendees simply show a temporary QR code (without showing any personal information) before entering the venue.

Knowing that this system is required and implemented, the public can be sure that the area is safe because there is a security check done from ticket sales to actual venue entry. All it takes is a simple scan, and we’re all good to go.

Initially, a Medical Professional verifies a user when they present their details to them. This information can be displayed on an Authentication device at an event (via the temporary QR code) to validate that the test result belongs to the user showing it. Event organizers and other establishments will know that the information being presented to them is true and verified, because any information can not be added into a user’s records without being certified by a Medical Person. The event organizers and all other establishments that wish to keep their space safe from COVID-19 can perform this checkpoint every time someone goes through the gates.

Now, this may all seem like wishful thinking as of today. But this is the future. It is already happening, and it will only grow more prominent in the months and years to come. By integrating this technology into our daily lives, we can all recover from this pandemic and get back to how things were before this virus hit the world, one scan at a time.

To learn more or see a demonstration, drop us a line via the contact form below.

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2021-09-28T17:17:33+01:00
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